Make sure that making money is a priority! For my clients in the early stages of their businesses, we work towards them moving away from using their personal finances to fund their biz expenses ASAP. Being discerning with your biz expenses is essential. There are...
It’s your job to stay on brand
If you’ve got a brand, regardless of whether it is DIY or you’ve paid for branding, please read this. It’s YOUR job to stay on brand. You might get bored with the colours. Or the font. Or the vibe you’ve chosen. Or sick of seeing your own face (sole traders I’m...
The benefits of batching content
You have so much on your plate - but are you making it worse? If you’re not pre-planning some of your content, then there’s a good chance you’re adding to your own overwhelm. #hellosabotage 👋 Sit down once a week or once a month and get creative. What do you want to...
Know your sabotages
How are you sabotaging your own biz? Perhaps you’re wasting hours in Canva. Or maybe you’re not sending invoices. You might be busy doing ALL THE THINGS, except following up with that potential client. Maybe you’re not telling anyone about your work and being the...
Stop telling yourself lies
If your offer isn’t selling like hot cakes, it’s NOT a reflection of your worthiness, or whether you’re good enough, smart enough, whatever enough. This makes sense logically, yeah? But oh boy... the stories we tell ourselves! If something doesn’t sell like hot cakes...
Stick with it
When you’re starting out, you’re going to need to put your offer out into the world more than once. It might seem obvious, but you’d be surprised how often I see amazing women put an offer out there and expect them to fly off the shelves IMMEDIATELY. Whilst this does...
Trust yourself
When it comes to running a biz, you don’t know what you don’t know. That’s where mentors, coaches, and sometimes even Google come in. But then there’s the stuff that you intuitively know that you don’t TRUST. We must learn to trust ourselves, our inner wisdom, and...
Does selling self-care work?
There’s a lot of marketing out there that ‘sells’ self-care. If I see a post that is selling self-care, I usually scroll past. Not because I don’t value self-care. Not because I don’t believe it’s important. But self-care isn’t what motivates me to buy something....
Upgrades
I love talking about upgrades. For me - an upgrade is recognizing things that feel like 'economy class' (budget, the cheapest option), and making different choices that more accurately reflect the way I want to feel. I want to feel 'business class' abundant, light,...